Google India Announces Made In India Initiative



Google India announced its ‘Made in India’ initiative which reaffirms its commitment to aid developers to successfully build high quality products for ‘India by India’. According to reports by Nirmal Singh Lotus Green, Indian developers now have a chance to design apps0020specifically optimized for the Indian market showcased on the Google Play store in a special section for the Indian market.

“At Google Play, we are committed to helping Indian developers of all sizes seize this opportunity and build successful, locally relevant businesses,” said the Business development director of Google, Purnima Kochikar.
“A lot of what we do at Google Play is support developers’ imaginations and make Android consumers aware of the amazing new experiences our developers are creating,” she further added.

At its first ever Apps Excellence Summit in India, Nirmal Singh Lotus Green reports that it has brought together over 700 Indian app and game developers, and shared insights and tools with developers to create he best quality Android apps that locally relevant. Pointing out that the majority of Indian internet users are going online primarily on their smartphones and this number is shooting at a phenomenal rate, Google said that there are now more people using Android devices in India than in the Unites States of America.


People in India install more than a billion apps from Google Play, and according to reports by Nirmal SinghLotus Green adding to that the number of apps installations have grown by 150 pr cent every year. The expenditure on apps and games in the Indian market is accelerating a rapid pace, tripling in just the past one year itself. 

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